Justin Ferrero has served as president and chief financial officer of Sharecare since the company’s founding. Responsible for technology, finance, corporate development, and strategic partnerships since the company’s inception, Ferrero plays a key role in driving Sharecare’s long-term growth strategy. He is also responsible for managing the company’s ongoing relationships with the financial community and is the principal interface with Sharecare’s board of directors on all financial matters.
Since 2000, Ferrero has worked day-to-day with serial entrepreneur Jeff Arnold, Sharecare’s chairman and chief executive officer, overseeing all matters related to finance and corporate development for Arnold’s businesses. During this time, Ferrero has raised approximately $2 billion and has bought, built, and integrated over 30 companies. Before joining Sharecare, Ferrero was executive vice president and chief financial officer for HowStuffWorks, a leading, non-fiction website providing high-quality content, where he managed operations, finance and corporate development.
While there, Ferrero secured over $150 million in financing, executed all strategic partnerships and ultimately helped orchestrate the sale of the business to Discovery Communications. Before HowStuffWorks, Ferrero was a partner and founding member of The Convex Group, a media and technology holding company that owned HowStuffWorks until its sale to Discovery.
Prior to The Convex Group, Ferrero was an associate with the Conseco Private Capital Group, where he gained extensive experience in corporate finance, mergers and acquisitions, and corporate organization and governance. During his tenure in private equity, Ferrero served as a generalist and completed transactions valued at well over $1 billion in aggregate.
As a veteran leader in the financial sector, Ferrero’s achievements have been recognized by Atlanta Magazine, which named him to its Atlanta 500 – a list of the city’s “most powerful leaders” – each of the last three years. He also is a member of the board of directors for Forbes Travel Guide.
Ferrero graduated from the University of North Carolina at Chapel Hill with a bachelor’s degree in economics.