What do Ludacris and Sharecare have in common – besides being based in ATL? We both stole the show this month at one of the premiere healthcare industry conferences: HLTH 2022 in Las Vegas!
With over 13,000 attendees from hundreds of companies descending on Las Vegas for HLTH, we knew it was going to take a lot to make Sharecare stand out in the crowd. But thanks to nearly a year of planning across a variety of teams, there was one big takeaway: Sharecare was everywhere.
Pictured L to R: Jen Martin Hall, James Powell, Lauren Champion, Natalie Sintek, Dr. Jud Brewer, Melinda Raymond, Tim Husted, Monda Roquemore, Darragh Wright, Brent Smith, Elizabeth Freesmeier
Before attendees even got to the event, they were exposed to digital billboards across Vegas and brand ambassadors (think “Dude with a sign”) throughout the Venetian Conference Center to promote Sharecare and invite everyone to “plus up” their experience at HLTH with us. The nearly 20 Sharecare team members who supported us onsite were also hard to miss; with matching green sneakers and head to toe Sharecare garb, we were dressed for the occasion. But it’s not just about those of us who were at the show; many Sharecare colleagues supported our efforts leading up to and during HLTH remotely, especially our amazing Marketing and Design gurus and the ISRs (inside sales reps) who worked tirelessly to schedule meetings, drive booth traffic, and invite important guests to our special events.
Together, we divided and conquered the event by attending and speaking at sessions; meeting with clients and prospects; staffing our prominently placed and cleverly designed booth where we demoed the Sharecare platform for interested passersby on “Padzilla,” a gigantic mock iPhone; and of course, surprising and delighting attendees with fun swag and prizes.
Though the four-day conference was jam-packed from the start, Monday was nothing short of a marathon for team Sharecare. With breakfast meetings beginning as early as six a.m., the Exhibit Hall doors opened at eight in the morning. From there, our Sales and Account Management teams went to work attending sessions, engaging with clients, wooing prospects, and making new connections. At lunch, we hosted a handful of VIP clients and partners with representatives from Delta Air Lines, Elevance, Lennar, Onduo, and Claritas Capital, to name a few, showcasing how Sharecare truly believes we are #AllTogetherBetter.
Later that afternoon, we also were able to spotlight Sharecare’s thought leadership by weighing in on the conversation surrounding the future of digital therapeutics, with our very own chief medical officer, Dr. Jud Brewer. Speaking on stage alongside leaders from Teva Pharmaceuticals and the Digital Medicine Society, suffice it to say, they “rocked.” And that evening, we co-sponsored a happy hour with Onduo that was packed with the who’s who at HLTH, including the one and only Lance Armstrong, who stopped by to say hello and toast Sharecare. To wrap up the evening, our Sales team somehow tapped into their third wind and entertained prospects at the official HLTH Innovators Reception.
Despite sore feet and tired eyes, on Tuesday and Wednesday, the team continued to power through the week, attending sessions, making connections in the booth and across the event, and giving our clients and prospects a “plus-ed up” version of Vegas like only Sharecare could.
But it wouldn’t be Vegas without taking in a show, and on the last night, HLTH treated attendees to one they won’t soon forget: Ludacris. While the team was exhausted, there was nothing like watching him bring down the house and end the conference with that big HLTH energy that left us excited and exhilarated for HLTH 23!