Gabe Paine is the senior vice president of enterprise marketing at Sharecare, the digital health company founded to help each person – no matter where they are in their health journey – build a longer, better life by enabling health transformation at the individual, organizational and community level. Paine is responsible for driving platform and partnership growth across our enterprise clients, focusing on member acquisition and engagement. For more than seven years, Paine has provided leadership in a variety of roles at Sharecare, including business development, strategy, account management and marketing across payer and health system verticals. As an experienced digital marketer, Paine maintains a strong focus on aligning the Sharecare platform to clients’ brand strategy.
Paine has substantial experience within the digital healthcare sector, having held senior digital strategy positions with leading advertising agencies and health care services companies for more than 20 years. In 1995, he helped launch one of the first internet service providers in Australia, before joining Johnson & Johnson in a sales and marketing role. After relocating to the U.S., Paine spent seven years in digital strategy and account management roles for the CDM Group, the largest full-service healthcare advertising agency in the country. During that time, he also served as a senior marketing manager for Pfizer Pharmaceuticals and spearheaded the digital brand strategy for Pfizer’s primary care portfolio, which included Viagra and Lipitor.
Paine earned a bachelor’s degree in marketing and international business from the University of the Sunshine Coast in Queensland, Australia. Based in Nashville, Paine also serves on the board of Health eVillages, a nonprofit organization focused on providing healthcare services to needy communities in Africa, Haiti and here in the U.S.